Philippine Airlines was recently recognized as 4th in Best Cabin Services amongst other airlines by SmartTravelAsia.com during its most recent 2017 Best In Travel poll. First place was awarded to Singapore Airlines followed by Cathay Pacific then Thai International Airways. PAL took 4th spot together with Bangkok Airways.
SmartTravelAsia.com is an independent online travel magazine and they had been running annual polls over the last 15 years. Some of the categories also include Best Airline for 2017.
Philippine Airlines Chairman Dr. Lucio C. Tan accepted the award from SmartTravelAsia's Executive Director Socci Cristi. Also present were PAL President and COO Jaime J. Bautista together with EVP Treasurer / Chief Administrative Officer Stewart Lim, SVP Airline Operations Ismael Augusto Gozon, VP Inflight Services Bud Britanico and AVP/Director of Cabin Services Ana Alvarez.
Link to www.smarttravelasia.com/Winners2017.pdf
Cabin and inflight services plays a huge factor in Philippine Airline's quest to become a 5-star carrier in 2020. This include inflight entertainment services, seat comfort, cabin crew services, cleanliness of the cabin, and other factors that make's a passenger flight comfortable during flights. Getting 4th place placed Philippine Airlines cabin services at par with 5-star Asian airlines like Singapore Airlines and Cathay Pacific.
Just a few months ago too, Philippine Airlines was included in the top 10 most improved airlines during the recent Skytrax Airline Awards of 2017.
All these recent achievements and recognition that Philippine Airlines had been receiving shows that they are dead serious in becoming a 5-star carrier and we hope they be included in the top 10 Skytrax best airline awards.
Our Personal Take
We had been attending Philippine Airlines graduations, taking part of wet-run training, conversing with PAL management particularly those from the Inflight Service Training Department and we can clearly see why the airline had been receiving such awards recently. Cabin crew training in Philippine Airlines is definitely not walk in the park, particularly business class training. Every detail is never missed out, from the way every cabin crew serves the meals, how they converse with passengers, their timing, their poise, their smiles, basically every small detail that matters a lot.
Every Philippine Airlines flight attendant is trained from the ground up not only to be safety professionals but to be professional in all aspects as a cabin crew, in and out an aircraft. PAL's newest slogan "The Heart of the Filipino" and it's recent battle cry "Buong Puso Alaga" has been the center of their cabin crew training and core values, and that is to exemplify the world reknowned Filipino hospitality by caring for every passenger with all their hearts and to assure the passenger's safety and comfort throughout the flight. Every passenger has a different story to tell, and PAL cabin crew members are trained to "hear" their "stories" and to make an impact in the lives of each passenger even if it is just for a few hours.
Philippine Airlines made huge improvements in their cabin. The two most recent Boeing 777s (RP-C7778 and C7779) now uses full flat Zodiac Aura Lite seats in business class and and Zodiac Z300 in economy matched with a Panasonic EX3 seat-back IFE system.The biggest upgrade though will be the A330s, wherein all mono-class jets will be converted to tri-class. One was already delivered and it just looks amazing!
The A330's new interiors now boasts Thompson Vantage XL seats, a far cry from the Stelia Equinox 3D seats found in other PAL A330s. All seats in business class, premium economy and regular economy all have personal IFEs, 18.5 inch in business class, 13.5 inch in premium economy, and 10.1" in regular economy. The aircraft is also equipped with wireless IFEs so passengers get the best of both world. The previous configuration of PAL's A330s have no individual seat back IFEs and are just limited to wireless IFEs.
With these huge improvements in PAL's inflight services, we do now see a clear and bold direction of the airline, now going towards a full premium airline.
PAL is also set to receive more Boeing 777-300ERs and brand new Airbus A321NEOs, A321NEO-LRs, and A350-900s. According to the grapevine, the upcoming A321NEOs will also be equipped with seats with individual IFEs wherein some of the present A321CEOs will be transferred to PAL Express to service the domestic market.
So with all these accolades, awards, improvements, and recognitions. can Philippine Airlines be a 5-star carrier in 2020? Yes definitely but they cannot do it alone and they would also need the support and cooperation of the government. Airport services does count in passenger experience and this is needed in order for PAL to become a 5-star carrier.
Philippine Airlines is the Philippines, bringing our flag and our colors around the world. The success of Philippine Airlines is the success of the Filipino people.
At its current state right now, PAL is an airline we all Filipinos should be proud of, the same way of how Manny Pacquiao brought so much pride to our country and our hearts. Every achievement and award PAL receives is an award for every Filipino.
From team Flyhigh Manila to Philippine Airlines, we congratulate you for your recent accolades and awards. Continue to bring pride to our country and to our colors. We will forever be behind you on your quest to get that star!
Fly high, fly proud!